What did the Great Telco Debate learn from MWC?

The Great Telco Debate may not be on the scale of MWC, but it is a year long process of analysing the telecoms industry from every possible angle to shape the programme for the event. MWC was a great opportunity to reconsider the topics from 2016 and draw from market developments. Using last year’s debate titles, here are my take-aways from the Barcelona jamboree.

  • Telco’s role in the digital economy: The jury is still out on the extent to which telcos can exploit digital. There are plenty of autonomous car examples but little new revenue upside for telcos – emphasising the need for ‘ruthless’ simplification of the business (Cisco)
  • Customer experience: Telefonica’s 4th platform does look like a refreshingly new approach to acknowledging peoples’ data and giving something back to the customers as well as improving overall service levels
  • Softwarisation of the telco: This is probably the most important aspect of this wave of industry transformation and there was plenty of evidence from open source virtualisation and edge computingto cloud the picture (Amdocs, HPE, Huawei)
  • IOT: The industry is finally realising that massive connectivity revenues are not likely from IOT, but the real demand will come from supporting different industry ecosystems via platforms and overall integration (Ericsson, Cisco)
  • 5G: It was fascinating that most 5G initiated discussions dropped back to a more robust 4G delivery to support video as well as overall data needs (Ericsson, T-Mobile US ,Telstra)

There is no doubt that telcos are acknowledging the reality of innovation coming from ‘Interpreneurs’ and suppliers, as well as from apps developers driving the telco to be more open and accepting of ideas ‘not made here’ (Orange).

Ironically, given the endless pursuit of innovation, the re-launch of the classic Nokia 3310 drew a lot of attention. Harking back to simplicity, fewer messaging options (no apps) and longer battery life, certainly grabbed peoples’ attention. However, I wonder if those writing about the old classic were more represented by the older generation rather than the younger, smart-phone raised app enthusiasts!

In terms of discussion topics for the Great Telco Debate 2017, doubtless other themes will rise to the surface. Security is one obvious elephant in the room, as is the role of telco in industries such as automotive and healthcare. Also, Artificial Intelligence will worm its way into every aspect of the market and promises many changes in performance, behaviour and outcomes.

Whether you are from the telco, supplier or analyst side or indeed any other interested party, please get in touch if you have ideas you think should be incorporated into the Great Telco Debate on 30th November 2017. I look forward to seeing you there.

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